Insyta Pro offers everything Hotjar does — and more. Heatmaps, session recordings, click tracking, A/B testing — directly in WordPress, no external servers, no cookies, from 6 €/month instead of €39/month with Hotjar.
14-day money-back · Cancel anytime · GDPR-compliant · Local in WordPress
Hotjar starts at €39/month, sends your data to US servers and offers fewer features. Insyta Pro starts at 6 €/month — 100% local, GDPR-compliant, with more features.
| Feature | Insyta Pro | Hotjar |
|---|---|---|
| Click tracking | ✓ | ✓ |
| Click heatmap | ✓ | ✓ |
| Scroll tracking | ✓ | ✓ |
| Session recordings | ✓ | ✓ |
| Session journey | ✓ | ✗ |
| Real-time dashboard | ✓ | ✗ |
| Rage click detection | ✓ | ✓ |
| Dead click detection | ✓ | ✗ |
| Form analytics | ✓ | partial |
| Conversion goals | ✓ | partial |
| A/B test tracker | ✓ | ✗ |
| UTM attribution | ✓ | ✗ |
| Traffic analytics | ✓ | ✗ |
| Page analytics (per URL) | ✓ | ✗ |
| Dwell time per scroll zone | ✓ | ✗ |
| Email reports | ✓ | ✗ |
| Smart alerts | ✓ | ✗ |
| Funnel builder | ✓ | ✗ |
| Link & CTA tracking | ✓ | partial |
| Button scanner | ✓ | ✗ |
| Multi-site dashboard | ✓ | ✗ |
| White-Label Addon | ✓ | ✗ |
| Self-hosted (your server) | ✓ | ✗ |
| GDPR compliant / cookieless | ✓ | partial |
| No data to third parties | ✓ | ✗ |
| WordPress-native | ✓ | ✗ |
| Preis | Price | ab 6 €/Mo |
Insyta Pro sets no cookies, stores no personal data and automatically anonymizes IPs. No cookie banner needed — legally compliant with GDPR, TTDSG and ePrivacy.
All tracking data stays in your WordPress database. No US data transfer, no third parties, no cloud. Full control over your data.
A/B testing, dead click detection, link tracking, traffic analytics, multi-site dashboard — all included. Hotjar is missing most of this. Price: from 6 €/mo instead of €39.
A real WordPress plugin with dashboard directly in WP Admin. No external dashboards, no separate login. Installation in 1 minute.
Hotjar limits sessions and recordings per plan. Insyta Pro has no traffic limit — track as many visitors as you want.
With the white-label addon you can use Insyta Pro under your own branding for clients. Perfect for agencies and freelancers.
Color-coded heatmap shows click hotspots on every page — better than Hotjar.
Automatically capture all button clicks and events — no code required.
Record visitor sessions — no external servers, no traffic limit.
Track complete visitor paths — Hotjar only shows individual recordings.
How far do visitors scroll? 5 configurable milestones show where they stop.
Test variants and find the winner with statistical significance.
Track UTM parameters across the entire journey — Hotjar cannot do this.
See live visitors in real-time — Hotjar has no real-time dashboard.
Complete traffic analytics directly in WordPress — Hotjar is completely missing this.
All KPIs per URL — views, scroll, clicks and sources at a glance.
Automatically detect frustrated users — Hotjar does this worse.
Detect clicks on non-clickable elements — Hotjar does not detect this.
Define conversion goals based on click events or page visits.
Track form abandonments and drop-off fields — Hotjar does not offer this.
Automatically track tel:, mailto: and external links.
Automatic email reports with your most important analytics data.
Anomaly detection via email & Slack — Hotjar has no proactive alerts.
Manage all sites in one dashboard — Hotjar cannot do this.
Custom branding for the dashboard — perfect for agencies.
Install the plugin in WordPress and activate it. Your dashboard is ready immediately.
Remove the Hotjar tracking script from your theme or tag manager. No migration needed.
Insyta Pro starts tracking immediately — no cookies, no cookie banner, GDPR-compliant. It does not get easier.
Cancel anytime
Cancel anytime · 14-day money back
Cancel anytime · 14-day money back
More features, less cost, GDPR-compliant, self-hosted. The best Hotjar alternative for WordPress.
14-day money-back · Cancel anytime · GDPR-compliant · No cookies
