Real-time dashboard, click heatmaps, session recordings, A/B tests, UTM tracking — 34 features in one WordPress plugin. Your data, your server. From 6 €/month, cancel anytime.
Trusted by WordPress professionals worldwide
Cancel anytime, no external servers, GDPR-compliant.
No cookies. No localStorage. No consent needed. Visitor IDs are derived server-side from anonymized IP + User-Agent + a daily-rotating salt (Plausible/Fathom approach). After 24h the same visitor can no longer be re-identified mathematically — that's the price of true cookielessness, and we pay it deliberately.
Detects clicks on non-interactive elements — images, text, divs with no link or handler. Shows exactly where users think something is clickable but it isn't.
Automatically tracks form starts, completions, drop-off fields and submit rate — without a single line of code. For Contact Form 7, WooCommerce and all HTML forms.
Visitors, pageviews, bounce rate, avg session duration, traffic sources and top pages — directly in your WordPress DB, no Google Analytics.
Visual overlay on the real page: color stripes (Green→Red) + milestone lines show exactly where visitors stop scrolling.
Records mouse movements, clicks and scrolls. Replay with animated cursor, click effects and timeline scrubber.
Shows the complete path of every visitor: entry, pages visited, time on page, scroll depth at exit and clicks — as a clickable timeline view.
Measures how many seconds visitors spend in each scroll zone (0–25%, 25–50%, 50–75%, 75–100%) — color-coded with interpretation tip.
Click coordinates as a canvas overlay on the real page — no external service. See exactly where users click. Blue = few, red = hotspot.
Clicks are stored with UTM parameters. Filter by source, medium, and campaign.
Detects frustrated users. See which elements cause confusion.
Scroll depth by device (desktop/mobile/tablet) with 5 milestones.
Automatically scans your pages and detects trackable elements.
Define goals based on button IDs or CSS selectors.
Automatically sends events to Google Analytics 4 and Tag Manager.
Compare two button variants with real click data. Statistical winner detection with chi-squared test and 95% confidence.
Daily, weekly, or monthly reports by email: top buttons, click counts, rage clicks, conversion rate — with custom subject and configurable sections.
Track clicks on links, phone numbers (tel:), email links (mailto:) and external pages — not just classic buttons.
Monitor specific URLs — even without auto-detection. Click counter per URL, expandable at any time.
Delete data by section: click log, scroll, heatmap, recordings, journey, links, UTM, goals or rage clicks — individually or all at once.
Exclude admins and specific pages from tracking — so your own clicks don't skew the stats.
Custom branding, logo & colors for the plugin dashboard. Available separately for Agency licenses.
Because you shouldn't spend 400 €/month on user analytics — or hand your user data to Microsoft.
| Feature | Insyta Pro | Hotjar | GA4+GTM | MS Clarity |
|---|---|---|---|---|
| Click tracking | ✓ | ✓ | ✓ complex | ✗ |
| Click heatmap | ✓ Canvas overlay | ✓ from 39 €+/mo | ✗ | ✓ US servers |
| Scroll tracking | ✓ + Scroll Map | ✓ | ✗ | ✓ |
| Session recordings | ✓ local | ✓ from 39 €+/mo | ✗ | ✓ US servers |
| Session journey | ✓ local | ✗ | ✗ | ✗ |
| Real-time dashboard | ✓ Live counter + sessions | ✗ | ✓ but complex | ✗ |
| Rage click detection | ✓ | ✓ | ✗ | ✓ |
| Dead click detection | ✓ | ✗ | ✗ | ✗ |
| Form analytics | ✓ | partial | ✗ | ✗ |
| Conversion goals | ✓ | partial | ✓ complex | ✗ |
| A/B test tracker | ✓ | ✗ | ✗ | ✗ |
| UTM attribution | ✓ | ✗ | ✓ | ✗ |
| Traffic analytics | ✓ | ✗ | ✓ | ✗ |
| Page analytics (per URL) | ✓ | ✗ | ✗ | ✗ |
| Dwell time per scroll zone | ✓ | ✗ | ✗ | ✗ |
| Email reports | ✓ | ✗ | ✗ | ✗ |
| Smart alerts | ✓ | ✗ | ✗ | ✗ |
| Link & CTA tracking | ✓ | partial | ✓ complex | ✗ |
| Button scanner | ✓ | ✗ | ✗ | ✗ |
| Multi-site dashboard | ✓ Agency | ✗ | ✗ | ✗ |
| White-Label Addon | ✓ Agency | ✗ | ✗ | ✗ |
| Self-hosted (your server) | ✓ 100% | ✗ | ✗ | ✗ Microsoft cloud |
| GDPR compliant / cookieless | ✓ | ⚠ limited | ⚠ limited | ⚠ Microsoft data sharing |
| No data to third parties | ✓ | ✗ | ✗ | ✗ |
| WordPress-native | ✓ | ✗ | ✗ | ✗ |
| Price | from 6 €/mo | from 39 €/mo | Free + setup work | Free* |
* Microsoft Clarity is free, but sends all session data to Microsoft servers in the USA — problematic under GDPR/Schrems II.
Save 400 €+/year vs. Hotjar
From 12 €/month. Local in WordPress. No third party. Cancel anytime.
Monthly or yearly — cancel anytime. Flash Sale: Agency Lifetime now for 149 € instead of 499 €.
Cancel anytime
Cancel anytime · 14-day money back
Cancel anytime · 14-day money back
Heatmaps · Session Recordings · Real-time Dashboard · UTM Tracking · A/B Tests — local, GDPR-compliant, no third party.
14-day money back · Cancel anytime · GDPR-compliant